Romney Launches First National Ads of Election '08

Pair of Spots Run on Cable News Channels, YouTube

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WASHINGTON ( -- GOP presidential hopeful Mitt Romney is launching what's believed to be the first national advertising for the 2008 presidential race with a reported $2 million earmarked for cable TV news channels.
Mitt Romney
Mitt Romney

The former Massachusetts governor is airing two spots from National Media's Alex Castellanos that have already run in some early primary states. The commercials are posted on YouTube and broke this week on CNN, Fox News Channel, CNBC and MSNB.

One execution is biographical. 'I believe the American people are over-taxed and the government is overfed. I believe we're spending too much money and that's got to stop," the candidate says in the spot. "This is not a time for more talk and dithering in Washington. It's a time for action."

A second ad has Mr. Romney talking about vetoes. "If I'm elected president, I'm going to cap non-defense discretionary spending at inflation minus 1%. And if Congress sends me a budget that exceeds that cap, I will veto that budget. And I know how to veto. I like vetoes. I've vetoed hundreds of spending appropriations as governor. And frankly, I can't wait to get my hands on Washington."

See the spots on Ad Age's Campaign Trail blog.
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