Salt Lake Games add sponsors

Published on .

Amid the bribery controversy surrounding the Salt Lake City Olympics, Olympic officials said today sponsors are not only standing behind the Games but that they have commitments from two more companies. John Krimsky, deputy secretary general of the U.S. Olympic Committee, at a news conference in New York wouldn't reveal the identity of the new sponsors, saying the companies "would like to hold the announcement until the [Salt Lake City] investigation is completed." To date, Mr. Krimsky said, the 2002 Winter Olympics in Salt Lake City have pulled in sponsorship and licensing deals worth $615 million, about 72% of the $859 million the USOC has projected as the operating budget for the Games.

Copyright January 1999, Crain Communications Inc.

Most Popular
In this article: