Sega cuts list in $25 mil review

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Sega of America has narrowed the list in its search for an agency for its $20 million to $25 million account to: BBDO Worldwide, Los Angeles; Bulter, Shine & Stern, Sausalito, Calif.; Fattal & Collins, Marina Del Rey, Calif.; Leap Partnership, Santa Monica, Calif.; plus San Francisco agencies Foote, Cone & Belding, Goldberg Moser O'Neill, McCann-Erickson Worldwide, Saatchi & Saatchi Advertising and Y&R Advertising. Select Resources International, Los Angeles, is conducting the review.

Copyright March 1997, Crain Communications Inc.

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