BARCELONA--German advertising agency Springer & Jacoby has opened an office in Barcelona, its first in Spain. Barcelonais the country's second-biggest city and an important center for the advertising industry. The launch in Spain is part of the German agency's efforts to expand its network in major European markets. Springer & Jacoby opened an office in London last year. The Barcelona shop will headed by Joaquin Pelaez, formerly at Bates Worldwide, Barcelona.
Copyright June 2000, Crain Communications Inc.