States sue telcos

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Attorneys general in eight states on July 20 filed lawsuits accusing major long-distance companies of misleading consumers in ads. Illinois and several other states sued Sprint Corp., citing ads created by McCann-Erickson Worldwide, New York, and featuring actress Sela Ward. "We felt Sprint ads were most egregious,'' said a spokeswoman for Illinois Attorney General Jim Ryan, adding consumers didn't realize from the ads that "nickel nights" required a monthly charge. Connecticut also sued Sprint; California, Connecticut, Maine, Minnesota, Missouri and New Jersey sued Worldcom; and Connecticut, Idaho and Maine sued AT&T Corp.

Copyright July 2000, Crain Communications Inc.

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