Target practice

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Procter & Gamble Co.'s Bounty breaks a TV spot today from Jordan McGrath Case & Partners/Euro RSCG, New York. The spot features a segment originally sent to "America's Funniest Home Videos." In it, a boy tries to pour orange juice into a tumbler and misses, spilling it all over the kitchen floor. Copywriter: Ilon Specht. Art director: Barbara DiLorenzo.
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