TargitMail links with EPrize to build customized e-mail marketing campaigns

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E-mail marketing company TargitMail.com, Portsmouth, N.H., is partnering with online sweepstakes and promotions provider ePrize to enable its advertisers to integrate promotions with their e-mail marketing campaigns. TargitMail, which offers demographic profiles of nearly 12 million recipients of permission-based e-mail promotions, will rely on ePrize, Framington Hills, Mich., to create turnkey as well as customized programs in which clients can choose prizes and themes.

Copyright August 2000, Crain Communications Inc.

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