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BOSTON-Lou Orsatti, managing partner at Orsatti & Parrish, announced his immediate resignation, ending eight years with the agency.

The direct marketing shop has been renamed Parrish Wickersham & Partners, concurrent with the appointments to new posts of Frank Parrish, to chairman-CEO from managing partner, and Lysle Wickersham, to vice chairman-chief creative officer from senior VP-creative director.

Other people moving:

Brian Tucker to vice chairman, Bozell Worldwide, London, and president-international operations, both new posts, from CEO-Asia/Pacific, Hong Kong. He succeeds Murray Smith, now president-CEO, a new post at Corporate Sponsorship Services USA, New York.

Michael Morley, 58, to president, a new post at Edelman Public Relations, New York, from deputy chairman, Edelman Public Relations Worldwide.

Max Gosling, 50, to Asia-Pacific zone chairman, Lintas Worldwide, Bangkok, from deputy chairman, Sydney. He succeeds Kamthorn Kamolvarinthip, who died of a heart attack June 5.

Mike Faems and Tom Shortlidge, executive creative directors at Young & Rubicam, Chicago, add the new titles of exec VP.

Gregory Taubeneck, 51, to exec VP-group creative director, a new post at Leo Burnett Co., Chicago, from senior VP-group creative director.

Russ Klein to senior VP-group account director leading the Boston Chicken account, a new post at Bayer Bess Vanderwarker, Chicago, from exec VP-marketing, Dr Pepper/Seven-Up Cos., Dallas. Insiders said they were surprised by his departure. Also at Bayer Bess: Jane Richtsmeier to senior VP-group account director, a new post, from group account director.

Marie E. Rotunno to senior VP-director of strategic planning and research, a new post at Siegel & Gale, New York, from senior VP, Wells Rich Greene BDDP.

Lee St. James, 35, to senior VP-associate creative director, a new post at Richardson, Myers & Donofrio, Baltimore, from senior VP-creative director, Valentine-Radford, Kansas City.


WASHINGTON-The International Dairy Foods Association has named Charles E. Decker Jr. executive director of its Milk Processor Education Program.

A new part of the Milk Industry Foundation, the program is funded by an assessment on milk processors and is expected to have a first-year marketing budget of $55 million. Its goal is to reverse declining consumption of milk.

Mr. Decker most recently was president-CEO of the Benchmark Group, Westport, Conn.

Other people moving:

Ian Cook to VP-general manager, Colgate-Palmolive Co.'s U.S. Oral Care division, New York, from general manager, Colgate's Nordic Group, Denmark. He succeeds Nigel Burton, now VP-marketing, Colgate-Canada, Toronto.

John Kuendig to VP-marketing development, a new post at Kraft General Foods, White Plains, N.Y., from direct marketing director.


DALLAS-Glenn J. Solomon, 28, a real estate investor and lawyer who bought D from American Express Publishing after the magazine folded a year ago, has taken the publisher's post.

The revamped magazine is to hit newsstands in October.

Tim Hager, 49, was named associate publisher, from publisher-editor of San Antonio Monthly.

Other people moving:

Bernadette Haley, 40, to publisher, New Choices for Retirement Living, New York, from ad director. She succeeds Dick Fontana, now publisher, Travel Holiday.

Joe Nimziki, 30, to exec VP-worldwide advertising, MGM/UA Distribution Co., Santa Monica, Calif., from senior VP-creative. He succeeds Tami Masuda, who left.

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