Tobacco settlement reached

Published on .

Ad restrictions that would be the most severe ever imposed on legal American products would be accepted by the tobacco industry under a $360 billion settlement announced Friday. The agreement must still be approved by Congress where passage is uncertain.

The restrictions would include a ban on Joe Camel and the Marlboro Man, as well as all outdoor advertising for tobacco. The deal also bars sponsorships under brand names and promotional programs.

For more on this story see the full article in FEATURES

Copyright June 1997, Crain Communications Inc.

Most Popular
In this article: