Virgin Clothes to debut in U.K.

Published on .

U.K. entreprenuer Richard Branson extends the Virgin brand to apparel marketing Aug. 20 when publicly held Victory Corp. launches a sportswear line in London under the Virgin Clothing label. The new line will debut at Selfridge's department store and then roll out to 200 more retailers in Britain.

Copyright August 1998, Crain Communications Inc.

Most Popular
In this article: