Bus Uncle: Not Yet Resolved!

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Creating a viral presence brands would sacrifice staffers for (and a subsequent impact many are hopping on the bandwagon of), a video of an older gentleman in Hong Kong wildly berating a young passenger continues to resonate across Asia and the world. After 21-year-old Jon Fong Wing Hang used his videophone to record "Bus Uncle" Chan Yuet-tung verbally abusing Elvis Ho Yui Hei, a young passenger who asked him to lower his voice, some five million viewed Fong's clip on YouTube and Google Video, prompting brand tie-ins, slang catch phrases and commentary around the press into the social implications and tension that would foster the situation. In the most recent development, Chan was beaten and hospitalized by a group of masked men while working at a job he received as a result of the video. View the six-minute subtitled clip here and see the full impact here.
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