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Cheryl Lodinger to senior VP-marketing, North America, Columbia TriStar Home Video, Culver City, Calif., from senior VP, McCann-Erickson Worldwide, Los Angeles, where she was group director on Sony Pictures Entertainment, Columbia TriStar's parent. She succeeds Nancy Harris, now senior VP-worldwide marketing, Columbia TriStar Motion Picture Group.

David Gilbey, 34, to VP-consumer marketing, Time Inc.'s Money, New York, from consumer marketing director, Time Inc. Atlantic, London. He succeeds Phil Whitney, 35, who left the company.

Kelly Fallon, 33, to VP-creative director, Hill, Holliday, Connors, Cosmopulos, Boston, a new position, from general manager, Heater Advertising.

J. William Harper, 48, to VP-co-publisher, Petersen Magazine Network, Los Angeles, a new position, from VP-West Coast group advertising director, Wenner Media.

Susan Hipp to VP-director of direct and database marketing, Barkley Evergreen & Partners, Overland Park, Kan., from VP-director of client services, MacLaren, McCann Direct, Ontario. Also at Barkley Evergreen's Kansas, City, Kan., office: Greg Meny to VP-director of broadcast production, from a free-lance producer.

Marjorie Ticknor to assistant VP-global marketing, Ralph Lauren Fragrances Worldwide, New York, from director of marketing for the Safari and Lauren brands.

Jesse H. Jackson to associate publisher-marketing, Teen People, New York, a new position, from VP-marketing and advertising, VH1.

Bob Paine to director-field marketing, IHOP Corp., Glendale, Calif., operator of International House of Pancakes, from senior VP-marketing, Heartland Automotive, Omaha. The position had been vacant.

Russell Davies, 32, to director of strategic planning, Wieden & Kennedy, Portland, Ore., from strategic planner on the Microsoft Corp. account. He succeeds John Shaw, 39, now director of strategic planning at Wieden's London

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