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Steve Burke, 38, to president of the new Broadcasting Division, ABC, New York, from exec VP, ABC.

Harry Motro to president, Info seek Corp., Santa Clara, Calif., a new position, from senior VP, CNN Interactive.

Jim Heckert, 27, to senior VP-operations at AutoNation USA's new-car sales unit, Fort Lauderdale, Fla., from brand manager for Chevrolet Malibu, General Motors Corp.'s Chevrolet Division.

Howard Emerson to director of marketing communications, Acer America Corp., San Jose, Calif., from a consultant. He succeeds Tom Henry, who left the company.

Jean Fitzgerald to exec VP-group director on the Lenscrafters account, Deutsch, New York, from VP-corporate brand development, Ameritech, Chicago. Also at Deutsch: Tom Cook to senior VP-group creative director on the Bank of America account, from VP-associate creative director, Mullen, Wenham, Mass..; and Adam Levine to senior VP-director of client services, Interactive Deutsch, from a consultant.

Robert Elliott to director of client services and creative, Bozell Worldwide, Southfield, Mich., from VP-marketing, Little Caesar Enterprises, Detroit.

David Arnold to advertising director, Town & Country, New York, a new position, from New York manager.

Cecilia Wessner, 38, to editor, Popular Science, from managing editor. She adds duties that were formerly held by Fred Abatemarco, who remains editor in chief and president, Popular Science Properties.

Richard Barry to VP, Graham Communications, Quincy, Mass., a new position, from senior account manager.

Michael J. Romoser to publisher, Seattle, from group publisher, Export, Chicago.

Craig Carlson to senior VP-managing director, Kelley Habib John Integrated Marketing, Charlestown, Mass., a new post, from president, Carlson Associates, Boston.

Gayle Wilson to account supervisor, DIMAC Direct, St. Louis, from senior account

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