People on the Move: Jack Bamberger to Head Digital for MEC North America
Jack Bamberger has been named president-digital for MEC North America. He joins MEC from Dentsu, where he was chief consumer engagement officer and set up its digital and social-media practice in the U.S. Mr. Bamberger will be based in New York and join MEC's North American executive committee. During his more than 25 years in the marketing world, he was also chief client officer at appssavvy, VP-marketing at Time Warner and exec VP of Kataylst, hired by co-founders Ashton Kutcher and Jason Goldberg to create and implement the company's future strategy. During this time, he transitioned Kataylst from a branded-entertainment-focused operation to a strategic content creator. He also has experience on the publishing side, having led Meredith 360 as chief innovation officer.
Annette King has been promoted from CEO of OgilvyOne U.K. to CEO of OgilvyOne Europe, Africa and Middle East (EAME). She will continue to be based in London, where she will take on the role of chairman, OgilvyOne U.K., and will oversee a network of 20 offices in 16 countries. During Ms. King's tenure as CEO from late 2008 to 2012, OgilvyOne U.K. added new business such as Drinkaware and British Gas, grew headcount by 10% and was the most-awarded direct and digital agency in the U.K. last year. She has been with the digital and direct marketing shop for 12 years.
MSLGroup Americas has hired Adam Mirabella to be senior VP and practice director of digital and social media at MSL, New York. Mr. Mirabella, the former global director of social media and digital marketing for Nokia Inc. and global director of the Nokia Music Services, will head a team of more than 20 social-media specialists, digital designers and content creators based in New York for the Publicis Groupe social-media/digital shop. MSLGroup Americas also added to the digital and social-media capability in its Washington, D.C. office with two additional moves. Steve Marino, the director of the MSLGroup Americas digital and social-media practice, has relocated from New York to Washington, where he will focus on building up the Americas network. Shonali Burke, formerly VP-media and communications at the ASPCA, joins the shop as VP-digital. At the ASPCA, Ms. Burke helped develop and implement the organization's integrated communication strategy in the 2007 Michael Vick animal-cruelty case.
Mark Stewart has joined Townsquare Media as exec VP and chief strategy officer, a newly created position. Previously Mr. Stewart was at Kraft Foods as VP-global media. He has also served as managing director of OMD, New York and director of its global Visa account. Under his leadership, the office won assignments from Bank of America, Lowes and Best Buy, and won a Gold Lion at Cannes for the Dorito's Crash the Super Bowl campaign. His previous experience also includes 10 years with IPG, where he held the positions of exec VP-chief strategy officer, Universal McCann Worldwide and exec VP-managing director, Universal McCann North America. Townsquare is a local media and entertainment company that specializes in creating and distributing original entertainment, music and lifestyle content.
ESPN has promoted Scott Parker from senior director-marketing to VP-consumer marketing. While serving as senior director, Mr. Parker led ESPN's NFL marketing efforts, including the "Is It Monday Yet?" campaign and various campaigns for Sunday NFL Countdown. He also reinstated the Monday Night Football "Chalk Talk Series," which hosts events in the cities of Monday Night Football games. Additionally, he collaborated on the "College Football Lives Here" campaign and in developing social and digital extensions for ESPN's "College GameDay." Mr. Parker joined ESPN in 2007 and has spent nearly two decades in the marketing/advertising industry. On the client side, he spent eight years with Pepsi-Cola in roles including director of SoBe Beverages, senior manager of diet colas, head of Pepsi's music marketing group and a member of Pepsi's sports-marketing group. Prior to Pepsi, he worked for five years on the agency side in various roles at TracyLocke.
Qian Qian is joining Deutsch, New York, as VP-creative director on June 11. At Deutsch, he will work across all accounts in the agency, including PNC Bank, Microsoft and Unilever. Mr. Qian was with CP&B, Boulder, since 2010 as interactive design director, working on clients including Domino's, Baby Carrots and Coke Zero. He has also worked at agencies including AKQA, McCann Erickson, and OgilvyOne in Beijing, created illustrations for Wallpaper Magazine, and was an assistant professor at Missouri State University from 2003-2007. Mr. Qian's work has been recognized by Cannes, D&AD, One Show Interactive, the Clio Awards, the Webby Awards and the FWA.