Mary Murcko, former exec VP-group publisher of Rodale, has been appointed president-sales for Gannett Co., according to the company.
Ms. Murcko will be "responsible for growing national advertising revenue across Gannett's publishing and digital businesses," the company said in a statement. "Specifically, [she] will oversee sales for USA Today, Gannett Digital and U.S. Community Publishing's national efforts. She will report to Maryam Banikarim, Gannett's senior vice president and chief marketing officer, and will be based in New York City."
At Rodale, Ms. Murcko lead print and digital ad sales, as well as integrated marketing efforts for titles that included Men's Health, Women's Health, Prevention and Runner's World.
In a statement, Ms. Banikarim, said: "Mary is a seasoned executive, and an effective and thoughtful strategic leader. She has great instincts for identifying new opportunities and expanding revenues across all media platforms -- from digital to mobile to print. She's known for consistently delivering results by understanding and meeting marketers' needs. We are thrilled to have her join the team."
"I am excited to be working with Gannett's national sales teams to fully monetize the company's trusted, relevant and engaging content across all platforms," Ms. Murcko said in a press release. "Gannett is focused on helping clients grow their businesses. I believe that by providing clients with effective solutions that engage our audiences and leverage Gannett's national-to-local reach, we will more effectively and efficiently help clients achieve their goals."