People on the Move: Ed Brojerdi Named President of KBS+

Also Moving: Matt Powell, Jonah Bloom, Tom Buontempo, Jeff Wellington, Ernesto Adduci, Christine Cook, Brent Lux, Matthew Childs

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Ed Brojerdi
Ed Brojerdi

KBS+ Chairman-CEO Lori Senecal announced several promotions at the agency. Ed Brojerdi adds the title of president to his role as co-chief creative officer. In the two years that Mr. Brojerdi has been with the agency, he has led creative on BMW, founded tech practice Spies & Assassins and co-managed creative, KBS' largest department. He will continue to lead the department in partnership with Co-Chief Creative Officer Izzy Debellis. Other "Creative Entrepreneurs" being promoted include Matt Powell, Jonah Bloom and Tom Buontempo. Mr. Powell, a co-founder of Spies & Assassins, was named chief information officer. He was formerly the executive director of creative technology. In addition to continuing his leadership of the creative technology group, Mr. Powell will oversee integration across all digital practices at KBS+. As co-founders of KBS+ Content Labs, Jonah Bloom and Tom Buontempo will take on the roles of head of digital strategy and head of digital engagement, respectively. Mr. Bloom adds overseeing customer relationship management, content strategy, social strategy and digital strategy to his duties; Mr. Buontempo will lead social, content, experiential ideation and activation.

Meredith Corp. has named Jeff Wellington VP-group publisher for the Meredith Parents Network. He most recently served as the VP-publisher at Scholastic Parent & Child and will be responsible for advertising sales on all brand platforms, including Parents, American Baby and Family Fun. Mr. Wellington replaces Brian Kightlinger, who was recently promoted to VP-corporate sales of Meredith 's National Media Group. Mr. Wellington was previously publisher of Meredith 's ReadyMade magazine. His background includes serving as the president and group publisher of Time Inc.'s Parenting and VP-publisher of Reader's Digest, as well as senior-level advertising sales and publishing positions with GQ, Cosmopolitan and Spy magazines.

Ernesto Adduci has been appointed VP-account director of Lapiz. He will lead the Procter & Gamble business at the Leo Burnett Hispanic marketing shop, which includes brands such as Gain, Bounty and Charmin. Mr. Adduci was most recently at DraftFCB, where he managed client relationships across multiple consumer-packaged-goods brands for more than 15 years. Originally from Costa Rica, he has lived and worked in Chicago for the past 10 years.

Christine Cook has joined social-news magazine Flipboard as head of sales. She moved from another tablet-based company, News Corp.'s The Daily, where she was senior VP-ad sales. Ms. Cook previously spent five years as senior VP-digital sales at Martha Stewart Living Omnimedia and has held executive positions at the Financial Times, Artnet, New York Times Digital and Macfadden Trade Publishing.

Brent Lux has been named to the newly created role of senior VP-managing director at SMG'S Spark, operating out of Spark's Chicago headquarters. Mr. Lux was previously managing director at OMD, where he led the State Farm business. Prior to that , he was VP-group media director at DraftFCB for more than five years, where he was responsible for leading Taco Bell and managing accounts John Deere, AAA Insurance and Motor Club, and the Chicago Cubs.

GSD&M has named Matthew Childs senior VP-experience and insights. Mr. Childs rejoins the agency after holding a number of positions, including VP-digital strategy and development at Highmark, head of advertising for Razorfish's central region, VP-brand strategy for FKQ Marketing in Florida and director of Brodeur/Imagetime in Italy. He was also the first director of interactive at Nike , where he launched its award-winning consumer and corporate sites. While at GSD&M from 1998 to 2000, Mr. Childs was director-interactive, overseeing all aspects of the agency's digital growth.

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