Brad Bobenmoyer was promoted as VP-marketing to lead Young & Laramore's new-business development efforts. Mr Bobenmoyer will also maintain his current role as account director for clients including Allegion, Schlage and Indiana Farm Bureau Insurance.
Sarah Scranton has been tapped as account manager at Y&L. Ms. Scranton was previously account manager at Exact Target (now Salesforce Marketing Cloud).
Deidre Lichty has been hired as a writer to work on the KraftMaid business. Prior to Y&L, she was a copywriter at the Cutwater agency.
Y&L also hired Lynn Kendall as a production manager. Mr. Kendall comes from Miles Printing, where he was an account executive.
Kelsey Robertson was hired as global brand director at Johannes Leonardo from Barton F Graf 9000, where she was the agency's top account person. Prior to Gaf, she worked at Mother, TBWAChiatDay and BBDO.
Andrew Lee joins Johannes Leonardo as finance director. He has years of experience in strategic and operational finance. Prior to his career in marketing services, Lee specialized in finance and was a founding member of Madison Ridge Capital.