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Phoenix: ANA Conference

The leading lights of advertising and marketing descend on Arizona to take part in Association of National Advertisers annual conference. Photos by Rohanna Mertens.

Geoffrey Frost, Motorola's chief marketing officer, speaks to the crowd about building brands through innovative marketing.

Procter & Gamble Global Marketing Officer Jim Stengel walks the dog while talking about leadership.

Jerri DeVard, senior VP-brand management and marketing communications at Verizon, talks about technology.

Yahoo Chief Sales Officer Wenda Harris Millard (c.) talks to Time Warner Senior VP-Affiliate Sales Cleary Simpson (l.) and Beth Lawrence, VP-eastern sales, Yahoo.

Bob Lauterborn (l.), a professor at the University of North Carolina, spends some time with Bob Liodice, president-CEO, ANA.

With a stark visual reminder in the background, R/GA Chairman-CEO and Chief Creative Officer Bob Greenberg peers into the crystal ball to see what the future and digital technologies hold for advertising, marketing and brand building.

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