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Martin MacDonald, 36, to exec VP-chief creative officer, Omnicom Group's Rapp Collins Worldwide, Dallas, from creative director, Publicis Groupe's D'Arcy Masius Benton & Bowles, Detroit. Also: Laura Hastings, 35, to director-client services, Marketing Technology Group, New York, from director-client services, Naviant Technologies in New York; and James L. Lyons, 36, to president, Rapp Collins' Optima Direct, Vienna, Va. He previously served as general manager.

Michael Draznin, 43, to senior VP-managing director, McKinney Communications Group, a unit of Havas' McKinney & Silver, Raleigh, N.C., and managing director, McKinney-brand marketing. Previously, he had been a consultant.

Scott Cronin to account supervisor-business development, Oasis Advertising, New York, from new-business development, Interpublic Group of Cos. Hill, Holliday, Connors, Cosmopulos, New York.

Lynn Foland to VP-human resources, Village Voice Media, New York, from general manager.

Patrick Venetucci, 33, to senior VP, Publicis Groupe's Leo Burnett Worldwide, Chicago, from director-international human resource operations.

Michael Della Penna, 37, to chief marketing officer, Big Foot Interactive, New York, from VP-marketing.

Richard Gustafson, 37, to manager-consumer direct, Gannett Co.'s USA Weekend, New York, from senior account executive, Arthur Frommer's Budget Travel.

Mimi Schiffer to senior VP-marketing, Johnny Rockets, Aliso Viejo, Calif., from senior VP-group account director, Omnicom's Alcone Marketing Group.

Valerie Hausladen to principal, Tocquigny Advertising, Interactive & Marketing, Austin, Texas, from president, EdgeMarketing, Austin.

Susan Poer to director-new-business development, AvatarLabs, Encino, Calif., from manager-business development, Cornerstone Systems.

Michael D. Starcevich to chief inspiration officer, Dome Communications, Chicago, from creative director, Simon Marketing's Concept Group.

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