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Barry Silverstein, 54, to chief strategy officer, Arnold Direct, the direct-marketing division of Havas' Arnold Worldwide, Boston, from CEO of Directech.

Stacey Newman Weldon to manager, mid-Atlantic advertising sales, Rodale's Organic Style, New York, from account manager, Gruner & Jahr's Parents.

Daniel Infanti to chief marketing officer, Sigma Group, Oradell, N.J., from chief marketing officer, Entrana.

Larry Meyers to VP-production, Tennis Channel, Los Angeles, from director-live sports telecasts, News Corp.'s Fox Sports Net. Also: Keith Manasco to VP-operations from director-broadcast operations, GTE Main Street Interactive Television; Dean Hadaegh to chief technology officer and VP-facilities from chief technology officer, SOMA; and Jill Hisey to VP-affiliate marketing and strategic planning from VP-affiliate marketing and strategic planning, Walt Disney Co.'s Disney/ABC Cable Networks.

Gregory R. Rush, 32, to associate publisher-chief operating officer for Community Newspaper Co., Needham, Mass., from VP, Sun Trust Robinson Humphrey.

Kris Paper, 49, to chief information officer, Primedia Business Magazines & Media, a unit of Primedia, New York. She will be based in Kansas City, Mo. She previously was VP-chief information officer, Aquila, an energy company.

Robb DeFilippis to senior VP-director of print services, Interpublic Group of Cos.' Deutsch, New York, from VP-director of print services, Omnicom Group's BBDO Worldwide, New York.

Thomas Hallgren, 34, to creative director, Nostrum Advertising, Long Beach, Calif. Previously, he was a freelance creative director based in New York.

Michael Jaquet to director-sales development, Time4Media's Transworld Media, Oceanside, Calif., from publisher of Time4 Media's Freeze magazine.

Douglas S. Bennett to exec VP, National Lampoon, Los Angeles, from president-chief operating officer, iUniverse.

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