Sundance Channel Names Shari Weisenberg Senior VP-Marketing

Also on the Move: Joe Lagani, Jeff Smith, Robert Blackman

Published on .

Shari Weisenberg
Shari Weisenberg
The Sundance Channel has named Shari Weisenberg senior VP-marketing. Ms. Weisenberg joins the network from SyFy, where as VP-strategic marketing, she conceived and launched SciFirst, a movie franchise which offers studios a chance to showcase exclusive scenes from sci-fi and comic book-based films. Prior to SyFy, she served as director-marketing for Bravo, where she developed British Airways' integrated partnership with "Queer Eye for the Straight Guy."

Glam Media executive Joe Lagani has been named senior VP-ad sales for iVillage. Prior to spending two years at Glam Media, most recently as head of client sales, Mr. Lagani spent three years as VP-publisher of House & Garden. From 1988 to 2004, he held roles of increasing responsibility at Meredith Corporation, growing ad pages and profits for Country Home, The American Baby Group and Traditional Home, as VP-publishing director.

Jeff Smith has joined Malaria No More as its chief marketing officer. He brings over 15 years of general management, marketing strategy and business development to his new role at the nonprofit organization. Mr. Smith founded and was the former CEO of GRI Media Group, and developed marketing strategies and campaigns for clients including Cingular Wireless, AT&T, Comcast, Red Bull, Ford Motors and Wrangler Jeans. Prior to joining Malaria No More, Mr. Smith created Exhibit Darfur, an artistic collaboration with celebrities to draw attention to the genocide in the Sudan.

Robert Blackman was elevated to CEO of AmazingMail, a driver of postcard-based direct marketing campaigns. Mr. Blackman co-founded AmazingMail in 1999, serving first as director-administration. In 2003, he became VP-operations and administration, and also established the company's direct-sales department. Mr. Blackman is a native of Australia who was transferred to the U.S. while working at Gollin Trading based in Sydney. He later went on to spend almost 20 years at LeeMar Steel Company, where he was VP-operations and administration.

DraftFCB, New York, has named Nils von Zelowitz senior VP-group management director, initially focusing on the agency's Starbucks business. Most recently, Mr. von Zelowitz served as VP-associate director of direct and digital marketing for The Vidal Partnership, working with such clients as Sprint, Kraft, Nissan and Home Depot. His previous experience also includes stints at Rapp Collins Worldwide and Wunderman.

Dennis Adamovich has been promoted to senior VP-brand and digital activation and general manager of festivals for TBS, TNT and Turner Classic Movies. Mr. Adamovich joined TBS in 2008 as senior VP-general manager of comedy festivals, and previously served as senior VP-marketing for Turner Broadcasting's Cartoon Network, Adult Swim and Boomerang networks. His new title reflects an expanded role that now includes overseeing branding and digital initiatives. Before joining Cartoon Network in July 2000, Mr. Adamovich worked for Coca-Cola as managing director of Marketing Works, a division accountable for brand stewardship in North America.

Continuing its growth in Chicago, independent marketing-communications agency Jacobson Rost has appointed Steve Simoncic as chief creative officer. He joins the agency from Peak6 Energie, the marketing division of Peak6 Investments, where he also served as chief creative officer. Prior to his role there, Mr. Simoncic was a senior VP and creative director at Leo Burnett Worldwide.

Most Popular
In this article: