Published on .

Iams Co.'s $15 million account will go into review after it split with Doner, Southfield, Mich. The pet food marketer and agency said they mutually decided to end their 12-year relationship. In a statement, Doner Chairman-CEO Alan Kalter cited "strategic and operational differences."

Duncan bags $50 mil in Albertson's ads

Albertson's shifted $50 million in work for three major supermarket and drugstore brands that are part of American Stores to Duncan & Associates, Santa Monica, Calif., as expected (AA, May 10). Duncan, which has long handled Albertson's supermarkets, was awarded Lucky stores from Grey Advertising's West Coast offices. Duncan will handle all Savon stores nationwide, formerly at Lois/EJL, Chicago, and also picked up from Lois all Osco stores except those in the Chicago area, which remain at Lois. Federal officials last week approved Albertson's purchase of American Stores. Duncan's billings now hit $110 million, making it one of the largest independents in southern California.

FTD plants up to $50 mil in ad work at DDB

FTD/Florists' Transworld Delivery's plucked DDB Worldwide, Chicago, to handle its traditional and FTD.com ad account, which executives say could spend up to $50 million. The bulk of the work may come from FTD.com. FTD has told the Securities & Exchange Commission it intends to spin off the online venture in a public offering. Doner, Southfield, Mich., previously handled FTD.

Sprint calls D'Arcy for $25 mil ION acc't

Sprint Corp. awarded the estimated $25 million account for Sprint ION, its new high-speed communications service, to D'Arcy Masius Benton & Bowles, New York. Sprint ION will roll out to consumers at the end of the year, starting in Denver; Kansas City, Mo.; and Seattle. Advertising, much of it direct mail and promotional, is planned for this summer.

WPP Group's revenue up 11% so far this year

WPP Group's revenue for the first five months of 1999 rose almost 11% on a constant currency basis, the London-based agency company said June 28 at its annual meeting. Revenue growth by region was North America, 14%; U.K., 13%; and continental Europe, 12%. Income fell 2% in Africa, Asia-Pacific, Latin America and the Middle East due to economic uncertainty there. The combined revenue of WPP's traditional agencies, such as J. Walter Thompson Co. and Ogilvy & Mather Worldwide, was up 5%. Growth was much greater in WPP's marketing services operations: up 18% in its research and consultancy companies division, and in public relations, Hill & Knowlton had 15% higher revenue, while Ogilvy Public Relations Worldwide's income was up by more than two-thirds.

AGs' anti-tobacco group picks moniker, slogan

"American Legacy Foundation" is the new name of the foundation formed by state attorneys general to support an anti-tobacco ad campaign. The foundation also adopted a slogan: "Promoting tobacco-free generations." Also last week, foundation executives met with potential bidders on its $150 million to $225 million annual ad and public relations contract, and told agencies that while they want bidders with $500 million in annual billings, a smaller agency might be able to partner with a big media buyer to qualify. Executives also said media buyers could be involved in more than one bid.

Spielvogel appointed; BBH's Bartle departs

Two well-known admen on both sides of the Atlantic anticipated new job prospects last week. President Clinton tapped veteran adman Carl Spielvogel, a longtime backer of the president, to be U.S. ambassador to the Slovak Republic. He still faces Senate confirmation. In the U.K., John Bartle, one of the founders of London-based Bartle Bogle Hegarty and a highly respected ad figure, will leave the agency by yearend. Mr. Bartle, 54, plans to focus on other, yet-to-be-determined business opportunities. Partners Nigel Bogle and John Hegarty have known of Mr. Bartle's plans to exit for the past two to three years.

Baglivo to join JWT as marketing chief

Mary Baglivo plans to join J. Walter Thompson Co. Sept. 1 as exec VP-chief marketing officer USA, as expected (AA, June 7). Ms. Baglivo resigned as CEO of Euro RSCG Tatham, Chicago, in May. At that time, she said she was moving to the East Coast with her family and would continue her career in advertising after taking the summer off to spend with her children. Ms. Baglivo will be responsible for new-business development, client duties, and positioning and marketing the JWT brand in the U.S.

Holland Mark acquires Boston cohort Ingalls

Holland Mark Martin Edmunds is buying fellow independent Boston agency Ingalls Advertising, creating Holland Mark Edmunds Ingalls. Combined billings of $180 million will make the operation the largest full-service independent agency in

Most Popular
In this article: