For the Record

Published on .

DDB wins $100 million California Lottery account

The California State Lottery named Omnicom Group's DDB Worldwide, Los Angeles, to handle its four-year, $100 million ad account. The contract, which includes both creative and media, has an option for a one-year renewal. Other contenders included creative incumbent Grey Global Group's Grey Worldwide, Los Angeles; independent shop Butler, Shine, Stern, Sausalito, Calif., with Aegis Group's Carat, Los Angeles; Omnicom's TBWA/Chiat/Day, San Francisco; and Interpublic Group of Cos.' Foote, Cone & Belding Worldwide, San Francisco. Grey Global's MediaCom, Los Angeles, is the incumbent for media. The formal decision to award the contract to DDB will be brought before the California Lottery Commission later this quarter. DDB's New York office holds the lottery contract for New York state.

Ogilvy exec Seifert to head TBWA/Chiat/Day

As first reported on, Shona Seifert will be named president-CEO of Omnicom's TBWA/Chiat/Day, New York ( QuikFIND AAN002). Ms. Seifert, currently managing director-client services at WPP Group's Ogilvy & Mather, New York, will replace Carl Johnson. Mr. Johnson, who was named New York president in 1999, will continue as chief operating officer of TBWA Worldwide, a position he assumed in April 2001. It has long been known that Mr. Johnson was actively searching for his successor in the New York office. Officials from TBWA/Chiat/Day would not comment. It is not known when the appointment will be effective. Ms. Seifert could not be reached for comment. She most recently worked on the $400 million AT&T Wireless account and the account for the White House Office of National Drug Control Policy.

Toyota settles lawsuit with minority PR firm

Calhoun & Associates, a public relations firm in Montgomery, Ala., focused on African-Americans, announced the settlement of a race-sensitive breach-of-contract lawsuit against Toyota Motor Sales USA, Torrance, Calif. The lawsuit claimed Toyota reneged on a $1 million contract with the PR firm that called for the consultancy to help to eliminate the threat of a boycott of Toyota dealerships by African-Americans. Rev. Jesse Jackson and his Rainbow/Push coalition threatened the boycott after protesting that a promotional postcard last spring targeting young African-Americans was degrading. Terms of the settlement are confidential. Calhoun said Toyota later admitted it had hired the public relations firm and that it performed its duties. A Toyota spokeswoman said the carmaker was aware of Calhoun's announcement, but had no immediate response.

San Francisco to lose Ad Club, AAF office

The San Francisco Advertising Club, which would have celebrated its 100th anniversary in 2003, is closing its doors. "It's a sign of the times," said Jim McGill, president of the Corsi Agency, San Francisco, and a former club president. He said numerous San Francisco agencies, hard hit by the dot-com bust and economic downturn, had failed to renew memberships, while attendance at the club's annual fund-raiser, the San Francisco Show, dropped as expenses increased.

At the same time, San Francisco ad agencies also will lose another community asset as the American Advertising Federation closes its San Francisco office and transfers duties to Los Angeles.


General Motors Corp. breaks a national TV spot for the "GM Overdrive" incentive program it announced Jan. 3 to replace the no-interest finance deals that expired Jan. 2. Interpublic's McCann-Erickson Worldwide, Troy, Mich., created a 30-second spot for the offer. ... Mott's USA, Stamford, Conn., a unit of Cadbury Schweppes, awarded its advertising business to Wolf Integrated Communications' Wolf Group, New York. The account is estimated to be worth $10 million. ... In a major shift, Americans' top two New Year's resolutions for this year are not about dieting or saving more money, but rather about enjoying life (67%) and devoting more time to friends and family (59%), according to a poll by vitamin and herbal-supplement retailer General Nutrition Centers, Pittsburgh.

Most Popular
In this article: