Judges Gather to Pick This Year's Winners

Looking for the Best TV, Radio, Print and Nontraditional Media

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Leading Hispanic agency creative directors and senior marketers gathered at Advertising Age's offices in New York to spend a day-and-a-half judging the 718 entries in Ad Age's 9th annual Hispanic Creative Advertising Awards.

Photography by Andrew H. Walker

The judges vote for their favorite television commercials.

Grupo Gallegos' Juan Oubiña and jury president Aldo Quevedo from Dieste Harmel & Partners confer on awards.

Sprint's Isaac Mizrahi (far left) and other judges study entries in the nontraditional/guerrilla marketing category.

Above, left: The judges watch the TV category. Above, right: Grupo Gallegos' Juan Oubiña.

The judges score entries in the print and out-of-home categories.

Procter & Gamble's Graciela Eleta de Cacho (foreground) evaluates print submissions.

Above, left: Jury president Aldo Quevedo. Above, right: Maybelline's Daniel Villarroel.
Paco Olavarrieta compares magazine entries.

On the eve of the judging, Ad Age hosts a dinner in honor of the judges on the terrace of Mexican restaurant Pampano in New York.


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