DESIGN: Alan Fletcher's Final Monograph

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From Picturing and Poeting
From Picturing and Poeting
Picturing and Poeting ($39.95, Phaidon Press) is a tribute to the 50-year career of British graphic design luminary Alan Fletcher, a co-founder of Pentagram, who died in September at the age of 74. The book, according to the publisher, is "a collection of visual games, doodles, graphic objects, drawings, typographic collage and quotations, presenting a wealth of material from Fletcher's notebooks and travel diaries about people and places, the contextual patterns of words and letters, and the charming and infuriating idiosyncrasies of the way in which we communicate with the world around us." The somewhat Dadaist title is a remark allegedly made by Kurt Schwitters when he was asked what he was going to do that day. Seen here is one of a series called "Vagabond Pizza." Also in the PDF: "Educational Alphabet Tree"; "Pencil Tree"; and "Il Duomo, Milan," an example of Fletcher's "facading." See for more.
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