Question of the Week

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Is Ur Freak On?
This week's Rate the Ad. Well, let's try a change of pace from the usual chick and do a really unusual chick. The Sharper Image goes real edgy in an ad found in Paper — surprise! — so if you're not up on your downtown surgical-celebs, Google "Amanda Lepore." And notice the Minority Report-like videoscreen in the background — this is now a New York subway entrance staple — which so perfectly complements the facial futurism. Anyway, rate the ad on a six-degree taste scale of excellence on the PrintCritic Sweet Meter, with 5 being the top score: 5 Very Sweet, 4 Sweet, 3 Semi-Dry 2 Dry, 1 Extra Dry, 0 Sour. And feel free to write in your comments about the art direction, the photography, the copy, the concept, the brand, whatever. Click here to play.

Nice Pips?
Last week's Rate the Ad. This awkwardly bent Cointreau ad with the orange rind bikini is an even split, much to our surprise, pulling a Good/Bad 50/50, comparing the top half of the Sweet Meter to the bottom half — with its largest bloc of votes scoring Sweet. While there is a sizable contingent who find this model to be a sadly spindle-limbed refugee, there are apparently no shortage of pollees who believe that all nudes is good nudes. We also got plenty of "Good things come to those who . . . " parodies, but it's not easy to parody a parody. Excuse us while we try on a sweet potato Speedo.

5 Very Sweet 14%
4 Sweet 22%
3 Semi-Dry 14%
2 Dry 13%
1 Extra Dry 18%
0 Sour 19%

3 A little heavy on the puns, but it has a classic flair.

0 Maybe the controversy is in the most uncomfortable-looking model since Chevy Chase?

1 Finally, a drink for double-jointed fruit fetishists.

1 I would've enjoyed the ad more if the woman actually had an hourglass shape and real sex appeal; this girl looks like a starving runaway from Benelux Europe.

4 I'd like to take her and shove her in my mouth to make a funny orange smiley face like Marlon Brando in The Godfather.

3 Naked women sell liquor!

4 It's a skinny, young, half-naked woman with some alcohol — what else do you need?

5 Love it! It catches your attention and gets you thinking about tasting the orange.

1 The triumph of Photoshop over Concept. I'm still ordering Grand Marnier if I want an overpriced, overly sweet orange liqueur. As a martini? This is a joke, yes?

5 Tantalizingly tasteful. It's the twist every good martini needs.

1 Recycled execution of a mediocre concept. Unless you're in Afghanistan, there's nothing really controversial about an overly skinny girl wearing an orange peel.

1 Awkward, unnatural and painful pose. Even worse is the idea of orange peel on her nipples.

1I don't know what's more disturbing — the fact that there are actually oranges that size, or the whole Linda Blair backwards-head thing.

4 It's one pun shy of Absolut brilliance!

1 I wouldn't drink Cointreau if she sat on my lap and fed it to me with an eyedropper.

0 She's wearing an orange peel when the martini calls for a lime. Oh, I get it, it's a supposed to be a think piece that makes no sense.

1 One would assume that the orange liqueur market is not the 18-24 male market. That is, if one had enough body mass to think straight.

1 I'd rather see a pirate with an eye patch!

2 Take away the bottle and you've got an ad for PETA.

1 Did they break her arm for this?

0 Looks like the only thing she's tasting is her own stomach acid.

1 Orange peels are so over! Paris Hilton was wearing that outfit two years ago.

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