Christopher Neff has joined production company Tool as executive producer, where he will oversee the company's digital productions. Previously, Mr. Neff was director of interactive production at 180, Los Angeles, where he worked on Pepsi's soccer project, "Now Is What You Make It," an interactive film starring YouTuber Stony that let viewers explore alternate storylines and unlock interactive moments.

Logan has launched a content-development arm called Logan Pictures. The arm launches with a slate of projects, including a feature film, "A Girl Walks Home Alone and Night," directed and written by Ana Lily Amirpour, which was shown at Sundance this year. The unit will be led by producer Nick Moceri and overseen by Logan founders Ben Conrad and Alexei Tylevich.

Uber Content has added New York director Keith Ehrlich to its roster for commercial representation. Mr. Ehrlich's best-known work is a short-film series called "Made by Hand," which celebrates local craftsmanship. He recently shot a project for Coke in Myanmar for the FIFA World Cup and directed Carlton Crown Lager spots in Melbourne via Clemenger BBDO.

Production company Humble has added director Brent Jones to its roster. Mr. Jones joins Humble from Motion Theory. He has previously directed commercials for Nissan, FedEx, Monster.com, Ikea and others. Hailing from a director family (his father was one, too) he got his start shooting football games for his hometown team, the Kansas City Chiefs.

The Mill's Chicago studio has promoted EP Jared Yeater to managing director. The studio also recently added Krystina Wilson from the company's New York office as EP in Chicago and promoted Andrew Sommerville to head of production. Mr. Yeater joined The Mill in 2010 and since has worked on clients across the U.S. for brands including Calvin Klein, DirecTV, Budweiser, Mercedes, Corona, Microsoft and E-Trade.