An industry veteran of nearly two decades, Jay Russell leads the creative charge as EVP-chief creative officer at Austin-based GSD&M, which recently created a Space Invaders-style game for Chipotle. Under his watch the agency also put doggie poop bags in magazines for Pet Smart, brought avocados to the Super Bowl and explained the science behind tires for Goodyear. Before he became the top creative honcho, he also served as group creative director on BMW.
Mr. Russell began his career at DDB on brands such as Bud Light, American Airlines and PBS, in addition to serving as CD at Crispin Porter & Bogusky, where he helped to launch the Windows phone and his awards collection includes hardware from Cannes and the One Show.
Outside of work, however, his life is just as busy, as you'll see in this edition of Six Things.
1. Jay is rarely at his desk. He drops his keys down as he walks in and then finds inspiration while roaming the building halls as well as the city of Austin. The town's unique culture serves as his inspiration for the work he does day in and day out. Austin is his muse -- boasting a large heart with a small-town, unpretentious feel.