Advertising veteran Jeff Odiorne joins Harrisburg, Penn.-based Neiman Group as partner and executive creative director as the business looks to become a national and international competitor.

"Jeff brings to Neiman Group a level of talent and keen creative vision that not only fits our culture, but that is certain to help take our agency to new heights," said Neiman founder and CEO Steven Neiman, in a statement. "He has done groundbreaking work with brands such as Burger King, Nissan, Reebok and Lucky Brand Jeans. And he'll bring that same passion and creativity to our current and future clients. We are thrilled to have Jeff on board."

Odiorne co-founded Odiorne Wilde Narraway & Partners in 1994, which was home of the EA Sports business. "I plan on taking this masterfully crafted strategic and creative organization, attracting new talent across multiple disciplines (yes, we're hiring) and exploding onto the national stage as a creative powerhouse," he said. "That's this year. Next year we're acquiring Omnicom."