Cirque du Soleil and agency Sid Lee discuss their unconventional partnership
Sheila Morin, senior director of marketing and brands at Cirque du Soleil, with Kris Manchester, global executive creative director at Sid Lee at Advertising Week NY (Lindsay Rittenhouse)
Publicis is continuing its influencer agency shopping spree with its acquisition of Captiv8, which it will integrate with influencer agency Influential.