A decade into its tenure as an independent digital agency, Work & Co isn’t showing any signs of slowing down.
Special Report: Agency A-List & Creativity Awards
Work & Co continues to innovate to keep brands connected in the digital age
Work & Co is a Standout on Ad Age's 2023 Agency A-List
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Work&Co
The digital agency posted its third consecutive year of double-digit revenue increases, growing 33% to $146 million in 2022, after a 23% jump in 2021 and a 14% increase in 2020. Its steady stream of new clients and projects continues to grow even as the pandemic era ebbs. Work & Co increased its staff count to 550 and opened two offices last year, one in Atlanta and one in Los Angeles, bringing the total count to eight locations across the U.S., Europe and Brazil.
By the close of 2022, Work & Co had netted more than 35 new projects globally and brought on clients such as Rakuten, GoFundMe, Accuweather, Harley Davidson and UnitedHealthcare. Organic growth came from clients including Gatorade, Google and Audacy—a multi-platform audio and entertainment company for which Work & Co created a unified brand experience by redesigning its mobile app, creating tools to allow rewinding live radio and offering creators more control over their audio content.
The agency, which receives all its revenue from digital strategy, design and development, also sharpened its tech skills with the acquisition of Presence, a full-stack development firm with clients such as Google, Salesforce, Capital One and Allstate.
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Work & Co overhauled luxury brand Givenchy’s website to include an interactive mix of runway videos and lookbook photography for ease of shopping. Key features also included simplified navigation and checkout and closely linking site experience and customer-facing channels and seasonal campaigns.
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PGA Tour
The agency also created new digital tools for the PGA Tour. After interviewing hundreds of golf players and fans, Work & Co created two native apps for iOS and Android, and in the coming months will launch a new website that offers player deep dives, coverage highlights, real-time leaderboards and play-by-play stats.
