The Top 5 creative brand ideas you need to know about right now: April 8, 2019
Welcome to our weekly rundown of the Top 5 most innovative brand ideas you need to know about right now.
5. Burger King: 'Impossible Whopper,' David Miami
Admittedly, we kinda hate April Fool’s Day. It’s become like the Super Bowl for brand’s ridiculous stunts, but Burger King took advantage of the big day to prank Whopper eaters by telling them that their burgers weren’t made out of meat. Turns out, however, that it wasn’t a joke. The brand was actually introducing a real product, its new meatless Impossible Whopper.