This snowman is Banana Republic's icon for the season, and kicks off the retailer's 10-page spread, created in-house, in titles such as In Style, Vogue and Vanity Fair. Creative Director: David McLean. Art Director: Eli Chaya. Copywriter: Dimitri Erlich. Photographer: Koto Bolofo
It's Christmas time, as Joe Boxer would have it in this effort from TBWA/Chiat/Day, New York, for Kmart. Creative director/Art director: Patrick O'Neill. Copywriter: Gail Barlow.
Cingular Wireless hopes this spot will create a snowball effect for consumer interest in rollover minutes. Agency is BBDO WORLDWIDE, New York. Art director: Rich Wakefield. Copywriter: Jeff Nixon.