Lincoln Nautilus is rejuvenating the Ford-owned luxury brand
“Kaleidoscope Bliss (The Nautilus Song)” from Heavy Duty Projects backed a Lincoln Nautilus ad earlier this year and the brand put it on streaming platforms in response to fan demand. (Lincoln via Instagram)
Media buyers and sellers predict the most significant changes to the TV upfront brought on by streaming—and if this is the year streaming and linear reach investment parity.