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Corrections for three 'AA' reports

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The following amplifications and corrections concern data reported in the 58th annual "Agency Report" (AA, April 22), the "Marketing Services Report" (AA, May 20) and the "Interactive Agency Report" (AA, May 27).

Agency Report:

* In the table "Top U.S.-based Consolidated Agency Networks" (P. S-10), Arnold Worldwide Partners, Boston, should have ranked No. 15 within the U.S. at $312.6 million gross income, down 7.8%, and No. 17 on a worldwide basis, with gross income of $577.9 million, down 5%. Brann Worldwide, Wilton, Conn., had been erroneously omitted from Arnold's totals in both cases, leading to lower rankings.

* In the footnote to the table "Top Media Specialist Cos." (P. S-14), WPP Group does not own 19% of Aegis as reported.

* McCormick Co., formerly McCormick Advertising, Amarillo, Texas, was inadvertently omitted from the report. Its gross income was $6.4 million in 2001 on billings of $41.3 million. The agency would have ranked No. 281 among U.S. agency brands.

In the table "Top Agencies in 124 Countries":

* In the ranking for agencies in Bolivia (P. S-16), Smart McCann, La Paz, should have been listed as No. 1 with gross income of $1.8 million.

* In the ranking for agencies in Germany (P. S-17), Jung von Matt, Hamburg, omitted from the chart, should have been listed at $35 million.

* In the rankings for agencies in Italy (P. S-18), B CommunicationsMarino, Milan, was inadvertently omitted. The agency, formerly known as B Communications, had gross income of $5.41 million from three offices in 2001, compared with $3.05 million from two offices in 2000. It absorbed an agency in Rome during the year resulting in the Marino name addition.

* In the ranking for agencies in Poland (P. S-19), ninth-ranked J. Walter Thompson-Parintex, Warsaw, should have been listed at $6.07 million in gross income in 2001, dropping it to No. 10 behind D'Arcy, Warsaw.

* Clarke Advertising & PR, Sarasota, Fla., had gross income of $3.2 million and billings of $20.1 million in 2001. Its returns were received too late to be included in the report.

Additionally, corrections and clarifications have been made to the electronic supplement to the Agency Report. A revised version of the report can be downloaded at AdAge.com. Among the corrections:

* Billings by office for Dentsu, Young & Rubicam Partnerships, omitted in the original, have been added. The Foote, Cone & Belding Worldwide unit of Interpublic Group of Cos. owns 62.99% of FCB Africa.

* The number of employees and offices for the J. Walter Thompson unit of WPP Group were misstated; JWT had 9,130 employees worldwide in 2001, in 314 offices.

Marketing Services :

* Colangelo Synergy Marketing, Darien, Conn., had U.S. gross income of $16.7 million in 2001, up 26%. Its returns were received too late to be included in the report.

Interactive Agency:

* Interactive agencies and their 2001 U.S. revenue from interactive obtained after the May 27 ranking include:

IconMedialab North America, New York, a division of IconMedialab International, Brussels, $37 million;

Critical Mass, Chicago, $30 million;

Wirestone, Emeryville, Calif., $24.6 million;

imc2, Dallas, $14 million.

DNA Studio, Beverly Hills, Calif., $7.9 million;

Ripple Effects Interactive, Pittsburgh, $5.4 million;

Y+R2.1, New York, a unit of Y&R Advertising, $4.7 million;

Ant Farm Interactive, Atlanta, $3.5 million.

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