When the war in Ukraine broke out in February, Vira Melnychenko rushed to move her parents—and herself—from harm’s way, eventually settling in Hungary, where they were granted refugee status. Odessa-based Melnychenko is a Lens production manager for Snap, but has not worked since the war began; instead, she spends her time supporting her parents and returning home to Ukraine every two weeks to visit her husband, who is legally prohibited from leaving the country.
Tragedies of this scale make one’s professional life seem small, but what Melnychenko enjoys most about her work is that it can help bring attention to these issues. Her Lens projects use augmented reality (AR), which seeks to immerse viewers in ways they wouldn’t normally experience. For example, her team led the creation of a Great Barrier Reef-themed Lens in December in order to raise awareness of its erosion and global warming.