Small Agency Awards 2012

Small Agency of the Year, Midwest, Silver: Modern Climate

By Published on .

Modern Climate earned praise for its 3M Post-It work.
Modern Climate earned praise for its 3M Post-It work.

If the folks at Modern Climate seem like no-frills, no-nonsense types, that 's because they set out to be just that . The 32-person, Minneapolis-based shop has described itself as "a haven for agency talent seeking refuge from the status quo," serving clients such as 3M's Post-It Notes, L'Oréal and Jamba Juice, as well as Best Buy, Intel and UnitedHealthCare.

The agency expects 2012 to be one of its best years, projecting about $8 million in revenue, a 45% jump in revenue from $5.5 million in 2011. Recent work includes developing a mobile app -- which got a four-star rating in iTunes -- for UnitedHealthCare, giving 70 million members easier access to everything from doctors in the area to the status of claims to the balance of members' Health Savings Accounts; as well as a mobile behavioral targeting ad campaign for Intel that helped consumers choose the best PC for them based on their lifestyle.

Most Popular