Super Bowl

AT&T has new Y&R spot ready for Super Bowl

Published on .

AT&T, Basking Ridge, N.J., will air a new 60-second corporate commercial during the Jan. 25 Super Bowl telecast. Created by Y&R Advertising, New York, the commercial features the `80s hit song ``Our Lips are Sealed'' by the Go-Gos in the background while junior high school girls pass along gossip about one of their friends. The target is parents of teens and the adolescents themselves. The spot runs at the end of the first quarter.

Copyright January 1998, Crain Communications Inc.

Most Popular
In this article: