Snickers seems to have a construction project powerful enough to fix the world’s issues, a hefty order even for a Super Bowl spot.
Two teasers released Tuesday suggest Snickers can fix the world, or at least aim to do so while selling candy bars. The 15-second videos share the hashtag #SnickersFixTheWorld.
“The world is out of sorts,” Snickers declares in words that appear on the screen near the end of the teasers. “We’ll fix it Super Bowl Sunday.”
In “Speakerphone,” a woman says she’s working on digging the hole because people seem to think it’s acceptable to talk on speakerphone in public. Naturally, a man doing just that walks by as she works.