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The work of these Swedish digital masters from far up north continued to resonate all over the globe, and in all sorts of forms. The shop re-teamed with Goodby on a massive war between "crunchy" and "puffy" that spanned the entire web, Battle of the Cheetos. It went on to bring '60s swagger to the online component of Saatchi L.A.'s campaign for the Toyota Avalon, and turned out augmented reality tricks for both the Toyota Auris and Scion. The former allowed users to test drive an Auris on their literal desktops, while the latter, "Take on the Machine," pit desktop drivers against a machine city in a classic arcade-style game.

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