Published on .

A yoga practitioner goes to new heights in Avia's latest print campaign from Kovel/Fuller, Culver City, Calif. Targeted to 18- to 30-year-old women, the campaign portrays Avia clothing as stylish yet providing the same comfort as athletic products using technologically advanced designs. Copywriter: Jay Longshore. Art directors: Stacy Longstreet and Jessamine Tepper.
Most Popular
In this article: