P&G's Always "#LikeAGirl" campaign rose to the top spot on the Viral Video Chart this week with an additional 18.7 million views, making a whopping 121% jump in viewership during the week that ended on Sunday, according to Visible Measures.
Burger King debuts at No. 5 with over 4 million views, owing to its highly publicized "Proud Burger" campaign in celebration of LGBT pride week. The spot introduces a new burger dubbed "Proud Whopper" which is really just the same burger, but with a rainbow-colored wrapper. Clueless patrons in one San Francisco location are seen wondering what makes the Whopper so different until the aha moment: The inner wrapper says "We Are All the Same Inside."
Samsung owns a striking three spots on the chart this week with a Galaxy Tab S promo at No. 4 and a spot for its exclusive music app Milk Music featuring musicians Iggy Azalea, Childish Gambino, John Legend, and Lady Antebellum at No. 6. Its Galaxy S5 campaign "Wall Huggers" comes in at No. 9, hitting Apple where it hurts by playing up the inconvenience of poor battery life.
Coming in at eighth place is Newcastle's "If We Won," a campaign branching out from this year's hilarious faux Super Bowl spot "If We Made It." The new tongue-in-cheek campaign, released in view of Independence Day, includes British comedian Stephen Merchant describing all the things that could've, would've, and should've been if Great Britain had won the Revolutionary War.