Xbox: "Standoff"

Creativity's Hot Spot

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This spot was deemed too much for a maker of violent video games to air. Agencies: McCann Erickson, San Francisco, 72andSunny, Los Angeles. Creative directors: John Boiler, Glenn Cole, Scott Duchon and Geoff Edwards. Copywriter: Jason Norcross. Art director: Bryan Rowles. Director: Tim Godsall, Biscuit Filmworks
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