In yet another outstanding U.K. spot, a Ford Fiesta is a hockey puck in one of those non-NHL hockey games where they actually play hockey. It appears to be a Russian team against an Irish team, but whatever. Why is a Ford Fiesta a hockey puck? Maybe it handles really well in bad road conditions, who knows. At one point, three guys are seen from the back and their jersey names read "Another Fiesta Fantasy." Maybe the Ford Fiesta just dreams it handles well in bad road conditions. Whatever the case, the effects and editing here are fabulous.
Client: Ford (U.K.) Agency: Ogilvy & Mather/London CD: James Sinclair CW: Neil Elliot AD: Mark Hendy Agency Producer: Katy Cappi Director: Daniel Barber/Rose Hackney Barber, London Editor: Neil Smith/White House, London Effects: Paul Simpson/Realise, London