Who knows if Stella drinkers are Luis Bu -- uel aficionados, but after conquering silent film with "Ice Skating Priests" and period war drama with "Pilot," surrealism is undoubtedly an appealing challenge. In a flickering homage called "Le Sacrifice," four men suppress their desire for Stella until one compulsively drinks and turns into an egg filled with ants. Another turns into an ostrich. The tag? "Reassuringly elephants." Trust us, it's genius.
Client: Stella Artois Agency: Lowe/London Creatives: George Prest, Johnny Leathers Director: Frank Budgen/Gorgeous Enterprises Editors: Angus Wall, J.D. Smyth/Rock Paper Scissors