FYI . . .

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TBWA, London, amd Stream, London, both part of Omnicom Group, are setting up a unit called TBWA/Content to explore opportunities in TV, film, music and radio. Trevor Beattie, executive creative director-chairman of TBWA, will oversee the venture wtih Stream Managing Director Mike Falconer. ... Mars is launching M&Ms this month in Vietnam. Publicis Groupe's Leo Burnett Worldwide handles events and direct marketing.
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