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Unilever has consolidated its $90 million media planning and buying business in Japan at Interpublic's Initiative Media and Japanese agency, Hakuhodo, Initiative's media buying partner in Japan, after a pitch against WPP's MindShare. Previously the business was split between the agencies. ... Thai conglomerate CP Group, which controls 22 companies in Thailand, including global telecom brand Orange and 7-11 stores, split its $28 million media buying account, one of the country's largest, between Initiative and local media independent Brand Connections, both incumbents. Three international media buying groups were dropped from the roster. ... Hyundai Motor Co. moved advertising in India for its Sonata Model in India to Publicis Groupe's Saatchi & Saatchi to Ambience Publicis, New Delhi, after a pitch against Publicis' Leo Burnett Worldwide and Interpublic's McCann-Erickson Worldwide. ... Canada Post appointed Publicis Canada as agency of record for the next three years for the postal service's account, worth about $13 million a year in advertising and $3 million in promotional spending.
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