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Luca Lindner, 44, to regional director of Interpublic Group of Cos.' McCann Worldgroup Latin America/Caribbean, from deputy regional director and president of McCann Worldgroup in Mexico. He succeeds Sao Paulo, Brazil-based Jens Olesen, 62. Mr. Lindner will continue to run the Mexico operation.

Mark Shepherd to director, brand packaging and innovation at Coca-Cola Co.'s global marketing team in Atlanta, from Sydney-based regional marketing director, Australia, Coca-Cola Co. He is succeeded by Karen Wong, formerly group marketing manager, Asia, Hong Kong.

Jancu Koenig, 32, to business director, M&C Saatchi, Hong Kong, from account director on Procter & Gamble, Saatchi & Saatchi, London.

Silvio Saffirio to chairman of Grey Global Group Italia. He left the ad industry several years aago after his ad agency BGS Group merged with Publicis Group. The agency's VP, Luca Morvilli, 41, becomes CEO.

Simone Bartley to CEO, Publicis Groupe's Saatchi & Saatchi, Sydney, effective Aug. 1, from CEO, Saatchi, Singapore. She will be succeeded by Michael Rebelo, previously general manager, Australia, based in Sydney. Ms. Bartley will replace William Leach, who has left the agency.

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