Top 5 Ads of the Year: Goodby's NBA Split Screen; TBWA's Skittles Genius; Obama's Political Machine; Fincher and Nike on Fate; CNN T-shirts

Creativity Weekly Top 5: Dec. 22

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This week's episode of Creativity's Top 5 marks the end of year with an attempt to whittle our 2008 favorites down to five. Goodby, Silverstein & Partners' split screen for the NBA had its pop culture moment thanks to "Saturday Night Live" and Time magazine; TBWA/Chiat/Day, New York, continued the bizarre genius for Skittles with a human pinata; The Barbarian Group helped people wear their favorite news; Barack Obama became president-elect thanks to a well-oiled campaign machine and notable artistic contributions from the creative community; and David Fincher beautifully directed destiny for Nike.

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NBA: LeBron & Garnett

NBA: "LeBron & Garnett"

Agency: Goodby, Silverstein & Partners
Executive Creative Director/Copywriter: Jamie Barrett
Associate Creative Director/Copywriter: Ari Weiss
Associate Creative Director/Art Director: Stefan Copiz

Skittles: PiƱata

Skittles: "Pinata"

Agency: TBWA/Chiat/Day, New York
Executive Creative Director: Gerry Graf
Group Creative Directors: Ian Reichenthal, Scott Vitrone

CNN: CNN T-Shirts

CNN: CNN T-shirts

Agency: The Barbarian Group

The Obama Campaign

Obama Presidential Campaign

Nike: Fate

Nike: "Fate"

Agency: Wieden & Kennedy, Portland
Creative Directors: Jeff Williams, Alberto Ponte, Tyler Whisnand

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