David Fincher Gets Behind the Camera for Nike, Honda's Peek Inside the Accord, and 7-Eleven Goes Political

Creativity Weekly Top 5: Oct. 20

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In this week's episode of Creativity's Top 5, Honda gives us a peek inside the Accord with the help of Motion Theory; Dentsu and Gin no Sara demonstrate how people can be persuaded to try take-out sushi; TAG is back for Xbox with an identity crisis in "Fable II"; 7-Eleven goes political with its coffee cups; and Nike gets director David Fincher to take us through the fates of NFL stars LaDainian Tomlinson and Troy Polamalu to the tune of an Ennio Morricone remix.

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Honda: All In One Place

Honda: 'All in one Place'

Agency: RPA
Executive Creative Director: David Smith
Creative Directors: Joe Baratelli, Pat Mendelson

Gin no Sara: 100 People Prefer

Gin no Sara: '100 People Prefer'

Agency: Dentsu
Creative Director: Yuji Matsumura

XBOX 360: Fable II - Destiny

Xbox 360: 'Fable II -- Destiny'

Agency: TAG
Creative Directors: Scott Duchon, Geoff Edwards, John Patroulis

7-Eleven: 7-Election

7-Eleven: '7-Election'

Nike: Fate

Nike: 'Fate'

Agency: Wieden & Kennedy, Portland, Ore.
Creative Directors: Jeff Williams, Alberto Ponte, Tyler Whisnand

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